The rise of the visual social network #infographic

Browsing around Pinterest today I’ve found via InsideFMM this infographic by John Lanigan which analyzes how images have become the center of our digital social lives. Everybody seems to have the need or the passion (or both) for sharing visual evidence of their lives. Of course technology makes this kind of sharing easy and accessible, but I would love to understand more from an anthropological and sociological perspective about the reasons of such incredible trend.

Infographic: How To Get More Twitter Traffic

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Here’s a great infographic that gives some handy tips on how we can all increase the traction on our Tweets. Last year Dan Zarrella analysed 200,000 link containing tweets to identify where in a tweet was the best place to put the link, he’s added to this research by identifying elements within a Tweet that tend to lead to higher click-through rates for tweeted links. A few key points to getting the highest clicks on your tweets:

• Length - keep your tweets to 120-130 characters long
• Location – place your link 25% of the way into your tweet
• Language – include the words via, @, RT, please and check
• Language – use more adverbs and verbs
• Time - tweet on a Friday, Saturday and Sunday during the afternoon

Will you be getting more out of your Tweets? View the full infographic here…

Enough, We Get It: Retweets Aren’t Endorsements

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Hyper-addictive microblogging site Twitter will turn six this year. Not even a decade old, and already it boasts more than 300 million users, a reputation for aiding revolutions, and the ability to ruin powerful people’s reputations in 140 characters or less. Though Twitter executives seem to still struggle with the question of how they’re going to actually monetize their company, Twitter doesn’t seem to be going anywhere. Presuming we’ll be dealing with it for at least the next decade, let’s get at least one thing straight: We get it, your retweet is not an endorsement.

Mostly functioning adults tend to find it miserable to be talked down to. Just as it’s gotten wearisome to take airplane flights and have to sit through instructions on how to buckle your seatbelt, or be told for the millionth time that you can’t smoke on the aircraft, it’s become downright tedious to click through to someone’s Twitter profile and read, “Retweets are not endorsements.” If it were just one or two people with the warning, or if Twitter were some kind of newfangled technology, it might make sense. But Twitter’s been around for more than five years now, and seemingly thousands of people—perhaps even millions—find it necessary to tell everyone on Twitter what we already know: retweets aren’t endorsements. 

If we all seem to agree on this point, why are many of us still constantly reinforcing it? For instance, it’s probably illegal for several reasons for a person to stand atop a police car and urinate onto its windshield. Do we need a sign telling us that? Do we need signs everywhere in society telling us every basic thing we can and can’t do?

Rather than eroding the comity of Twitter by assuming that others are too ignorant to understand what is at this point a very foundational rule of the network, let’s assume people are smarter than that. And in the event that someone doesn’t understand, let’s agree to explain to that person, without codifying it in our bios, that here on Twitter, retweets aren’t endorsements. Sometimes it’s better when unwritten rules remain unwritten.

Photo via (cc) Flickr user trekkyandy

 Infographic: Social Media Statistics For 2012

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It was a huge year for Social Media and here is a great infographic that rounds up the key Social Media Statistics to kickoff 2012. It’s pretty impressive to see that Facebook has grown to more than 800 million active users, adding more than 200 million in a single year. Twitter now has 100 million active users and LinkedIn has over 64 million users in North America alone.

A few interesting take outs for social media statistics in 2012:

Facebook Statistics 2012:

• An average Facebook user has 130 friends and likes 80 pages
• 56% of consumer say that they are more likely recommend a brand after becoming a fan
• Each week on Facebook more than 3.5 billion pieces of content are shared

Click here to view the full social media statistics infographic…

 Infographic: What The World Tweeted in 2011

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2011 was a pretty crazy year for Twitter, and probably more for those who tweet. So here is a nice infographic round up of what the world tweeted in 2011, if twitter were the news, which, it pretty much has become the unofficial and quite often the official, source of!Created by Frugal Dad, the infographic shows the biggest event of the year… drum roll… Beyonce’s pregnancy reveal, which became the highest tweeting even of the year, even more so than the tsunami in Japan and the death of Osama Bin Laden. While Justin Bieber gets an average of 5 million re-tweets every time he types 140 characters!

History, facts, emotions and celebrities on Twitter - Infographic

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Twitter is super hot. Among users and among brand marketers. The fact is clearly proved by the amount of infographics that get produced to provide useful snapshots of Twitter related consumer insights and behavioral trends. Today Mashable released a new catchy visual recap on the history and fun facts of the 140-characters social network. And we are super proud to be quoted among the sources they used to compile the infographics.

A few of the stats that got my attention are:

- 30% of Twitter users have an annual household income over 100k
- 42.3% of Twitter users are between 30&49 years old.
- 61% of all tweets are in English
- 7 out of 10 of the most followed celebrities are women

If you also would like to find out about Twitter and emotions, the New York Times has a great analysis on people’s moods throughout the day as reflected by their tweets.

via Mashable