Opticana: iPhone pop-up banner

Description creativecriminals

A clever and very simple pop-up banner for iPhones was created to promote Opticana eye wear. When you zoom in on a text on your iPhone, a pop-up appears asking if you need to zoom in to see more. Who needs glasses anyway when you can zoom in on your smartphone?

 Kleeenex helps you over the sneeze

Are you living in the Northern Hemisphere? Then chances are, you are fighting a cold and sniffle and sneeze your way towards 2012. Kleenex in Israel came to the rescue of 50 cold-stricken Facebook users and send them special care packages.

It’s another example of a brand treating a few of their fans in a special way. OK, you would have to have your Facebook updates set to public to be picked up in this way. But maybe this meant that the chosen few were especially keen to spread the word socially.

Pelephone: Speed is in Fashion

Facebook Timeline: Visual Check-In Logos

Description digitalbuzz

With Facebook’s new timeline you’ll have seen all sorts of creative ways to use the new header space. But what about that huge MAP page? Well, the guys in Israel thought they’d try to experiment with something a little different, creating Check-In logos!